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Business Websites
Business websites which do not directly sell products online are frequently
called “brochure style” websites, as they are basically a digital marketing
brochure with the sole purpose of promoting your business online.
When you consider the cost of other forms of marketing and advertising, a
business website is an extremely cost-effective way to ensure that your
business message is permanently visible on the internet for visitors around
the world see.
Ecommerce Shopping Websites
An ecommerce shopping website is one which enables end users to buy or
order products instantly online using debit or credit cards. Business-to-
business ecommerce sites generally permit registered customers to order “on
account” under normal business terms.
Most shopping carts these days are database-controlled, enabling the site
owner to make changes and keep the shopping pages fresh and up-to-date
24-7.
Mobile Websites
A mobile website is one which has been specifically designed to display
correctly on mobiles only, and will look odd on larger devices like tablets,
laptops & full-size PCs.
This is ideal if you don’t want or need a full-size website, or if your target
market is aimed exclusively at mobile phone users. But for most business
purposes, a mobile only website is best linked to a larger website version.
This could be a completely separate business or ecommerce website or,
ideally, an integral part of a responsive website (see below).
Responsive Web Design
Responsive Web Design - RWD - is the name given to a single website that
has been constructed to provide an optimised display on a variety of viewing
devices, ranging from the small screens on mobile smart phones to the much
larger and conventional PC screens.
As well as being extremely user-friendly, an RWD website is also owner-
friendly, as there is only one website for you to maintain and update. Highly
recommended for business websites.
Dynamic Database-Controlled Websites
A dynamic database-controlled website enables you, the site owner, to easily
manage and update your website. All of the website content is stored in an
online database which can be updated at any time 24-7, and any changes
you make are immediately displayed on your site.
These days virtually all ecommerce shopping sites are database controlled,
enabling products to be added, deleted or updated whenever it is necessary.
web design options
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